If we forget about the aesthetic and the cultural value, where might I say Turkish towels are the clear winner, the practical differences in these towels come down to these two elements: the material, the size, and the weave.
The Pros: What makes Turkish towels so good
They are versatile you can use your towel right out of the shower, on the beach, as a sarong, a scarf, a throw, a picnic blanket, heck a customer bot a pair to use as curtains.
Don't let their flat-weave fool you, they are very absorbent. In fact they are as absorbent as terry-cloth towels.
They dry faster and always smell fresh even in humid climates. It doesn't get more humid than in a Turkish bathhouse, where they were originally used.
On the beach, the sand doesn't stick.
They become softer and more absorbent the more you use and wash them.
High-quality Turkish towels will last forever with the proper care.
They pack light and store easily.
They are space and energy saving.
